Curve
More than a retail destination, Curve transforms a restored Abbotsford warehouse into a welcoming hub for riders and adventure seekers. Retail, workshop and social spaces intertwine, supporting gathering, learning and shared adventure, while embedding the brand within its cycling community.
Organised around a generous communal table and an open workshop, the showroom encourages participation and connection at every turn. A repurposed loading dock creates a welcoming arrival sequence, while modular display systems create a flexible, walkable retail environment that can evolve alongside the brand. Throughout, honest, hardwearing materials complement the building’s industrial character and celebrate Curve’s spirit of adventure, longevity and resourcefulness.












